HOST Istanbul, the first destination for chain retailers in the New Year

Taking place on March 25-28, 2021 at Tuyap Beylikdüzü, the 15th International Housewares Sourcing Fair – HOST Istanbul – is expected to lift the $10 billion housewares sector, offering exhibitors an opportunity to meet postponed demand. Organized by Tarsus Turkey, the event is the first international fair opened in Turkey in its sector after an 18-month break.

Fair Director of Tarsus Turkey Ebru Causey says that “Due to this long break, we are flexible in the participation rules. Not only manufacturers, but also importers and all sector companies can participate in the Fair. HOST Istanbul 2021, the region’s only home and kitchen utensils fair of the spring season, offers companies in the sector an unprecedented opportunity to open new markets by bringing thousands of purchasers from abroad together with local producers and enabling them to trade face-to-face.” Causey also emphasized that a primary aim is to support Turkey, which stands out with its manufacturer identity, in expanding its share in the global household goods market during this period. She added that alternative supply chain solutions have gained importance and noted that HOST Istanbul in March will be an important meeting opportunity for the domestic market after Zuchex, which was postponed in September to a later date.

International HOST Istanbul will be the first meeting address in 2021 for postponed purchase demand in the home and kitchen utensils sector. “The Fair, which will host Turkey's producer brands and direct purchasers, including chain retailers, for the 15th time, is located at the centre of Eurasia's home and kitchen utensil market. In addition to its location and logistics advantages, Turkey stands out as an important alternative on a global scale with its producer identity,” said Tarsus Turkey Fair Director Ebru Causey, emphasizing that domestic producers in particular can leverage these advantages at HOST Istanbul, the first meeting of the year, and increase export volumes by expanding market share. Stating that HOST Istanbul 2021 is also an important acquisition opportunity for visitors, Causey said that professionals who come to the Fair will meet with experienced producers who export worldwide, especially to the UK, European Union member countries and the Americas, and can easily supply products that provide advantages in their retail businesses.

HOST Istanbul stands out with a wide range of products!

HOST Istanbul, which meets the expectations of the sector with trade opportunities as well as product diversity, will showcase the latest products, innovations and designs in the Glass, Porcelain, Ceramics, Metal Kitchen utensils, Plastic Houseware, Garden Accessories, Decorative Home and Kitchenware and Electrical Appliances categories.

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